Why you may be here
- Ads bring sales but leave no profit
- You don't know which search terms burn money
- Campaigns were set up and left; nobody looks at them weekly
What we deliver
- Campaign structure and daily bid optimization
- Weekly bid and keyword adjustments
- Cleanup of money-losing search terms (negative keywords)
- Placement adjustments and brand name defense
- Budget allocation and spend limit tracking
- Daily summary, weekly report and monthly product scorecard: ACoS, TACoS, sales, spend
- Upper-funnel ads (DSP): on request, ask for a quote
How we do it
Reading
We read the last 60–90 days of search term data and separate profitable terms from losing ones.
Structure
We reorganize campaigns by product and goal.
Weekly tuning
Bids, negatives and budgets are updated every week.
Report
We report in writing what we changed and what happened.
Included
- Campaign setup and management
- Weekly bid and keyword adjustments
- Daily summary + weekly report
- Ad spend up to the package limit
Not included
- The ad budget itself (paid directly to Amazon)
- Listing copy and images (in the Brand package)
- Ads outside Amazon (separate service)
- DSP ad budget
ACoS 230.9%: ads were running, at a loss
A skincare brand. Campaigns were generating sales, but the ad cost of each sale was twice the selling price. Search terms were separated one by one and losing targets were shut off.
Client name withheld. Past results are not a promise of future results.
FAQ
Is the ad budget paid to you?
No. It is paid directly to Amazon, from your account.
When will I see first results?
Collecting data takes a few weeks; in the first weekly report you see what we changed. We do not guarantee results.
What if my spend exceeds the package limit?
BoldRanks Brain monitors your spend every day and sends you an automatic notice if anything unusual happens. Above the Growth limit, each +$5,000 adds $250 per month.
Do you run DSP ads?
Yes, on request; ask us for a quote. It is not included in the standard packages.
Related services
Listings and AI search (Rufus) readiness
Title, bullets, description, keywords; copy that Amazon's AI assistant can read.
Details →Profit table and reporting
Net profit per product (P&L), daily summary and weekly report.
Details →Traffic from outside Amazon
Meta and Google ads driving traffic to your Amazon and Shopify store; managed by a real ad specialist.
Details →Let's map out a plan for your brand
On the call we listen to where you are and recommend in writing which work should come first. No obligation.